NEWS24 February 2016
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
NEWS24 February 2016
US – Data solutions and technology research company SSI and Amtrak have created a new loyalty programme called Survey Points Club for members of the Amtrak Guest Rewards.
Amtrak will provide SSI and its clients with access to travellers which cover a wide range from executive business professionals to hard-to-reach influencers.
Amtrak Guest Rewards members who enrol with Survey Points Club will earn points by participating in surveys and sharing their opinions. The points can be redeemed for rail travel, entertainment, car rentals, hotels and gift cards.
Bob Fawson, SSI chief product officer, said: “For SSI, working with Amtrak is yet another significant step in fuelling the high-powered engine of the fastest-growing B2B panel in the world. It will enhance SSI’s growing global B2B inSSItes solution.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
In the face of artificial intelligence’s text and language analysis potential, how should sentiment analysis evolve… https://t.co/QF2g5ppYwj
Advertising spending in the UK was flat in the first quarter of 2023 with 0.1% growth from the same period last yea… https://t.co/D7rj2drnRH
From the latest @ImpactMRS diamonds are arguably the ultimate luxury status symbol – but, in a changing world, insi… https://t.co/lswG6HEIol
The world's leading job site for research and insight
Hasson Associates
Research Manager – Breakthrough Brands
£32000–37000
Essex County Council
Researcher
Up to £38,251
Ronin
Business Development Manager/Director
£40K–£60K +uncapped commission
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments